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SEMITI 2310 vs Kronos 2310

SEMITI 2310 is engineered as a direct alternative to Kronos 2310 for universal plastics applications.

Kronos 2310 has been the European reference universal plastics-grade rutile for decades — heavily qualified across PE/PP film, PVC compound, PS/HIPS injection molding, and many ABS applications. SEMITI 2310 is built for direct substitution in formulations qualified on the Kronos 2310 reference point.

Side-by-side specification

Typical published specs for the two grades. Customer-specific CoA on inquiry.

PropertySEMITI 2310Kronos 2310
ProcessChlorideChloride
TiO2 content≥92.0%≥92.0%
Thermal stability (280°C)Δb* ≤ 1.8Δb* ≤ 1.8
Color (CIE L*)≥97.5≥97.6
Surface treatmentAl2O3 + organicAl2O3 + organic
Landed cost (Asia)30–40% lowerReference

Bold amber indicates the column with the stronger value on that line.

When to choose which

Choose
SEMITI 2310
  • →European masterbatch producer with cost-pressure on Kronos 2310-qualified formulations
  • →Asia-Pacific plastic compounder substituting Kronos for cost savings
  • →PVC / PE / PP commodity compounding
Choose
Kronos 2310
  • →Long-established Kronos qualification with no commercial pressure
  • →EU customers where local supply is operationally simpler

Drop-in substitution

Run a 100 kg trial batch through your specific compound. Measure: thermal stability (280°C / 5 min), Δb*, dispersion in blown film. Pass rate first-time: 85%+.

Pricing context

Kronos 2310 lands in Asia at USD 3.50–3.80/kg. SEMITI 2310 at USD 2.20–2.60/kg.

Bottom line

Direct functional equivalent. For Kronos 2310 buyers in Asia, SEMITI 2310 typically delivers 30–40% landed cost savings.

Full SEMITI 2310 details

rutile · chloride
SEMITI 2310
Universal Plastics Rutile

Universal plastics rutile — direct alternative to Kronos 2310 for PVC, PE, PP, ABS.

Full TDS, specifications, dosage →

Common questions

Can SEMITI 2310 substitute Kronos 2310 directly in PE/PP/PVC masterbatch?+
Yes. Run a 100 kg trial batch through your specific compound. Measure thermal stability (280°C/5 min), Δb*, and dispersion in blown film. First-time pass rate is 85%+. Both share Al₂O₃ + organic surface treatment, so substitution is typically straightforward.
How much cheaper is SEMITI 2310 vs Kronos 2310?+
Kronos 2310 lands in Asia at USD 3.50–3.80/kg; SEMITI 2310 at USD 2.20–2.60/kg — a 30–40% cost advantage. For European masterbatch producers facing Kronos pricing, the Asia-sourced SEMITI 2310 import route delivers meaningful savings.
When should I keep buying Kronos 2310 instead of switching?+
Keep Kronos 2310 when: (1) you have a long-established qualification with EU customers who specify Kronos by brand, (2) local EU supply logistics are operationally critical for just-in-time production, or (3) there is no commercial cost pressure justifying the switch. For Asia-Pacific compounders, the case for SEMITI 2310 is strong.

Request SEMITI 2310 sample for Kronos 2310 substitution trial

Free 25 kg sample for technical evaluation. We typically respond within 24 hours UTC+8. FOB / CIF / DDP terms available to most ports worldwide.

Email about substitutionSubmit inquiry